Responsive Website

A Matchbook-Sized History of the Responsive Website

There was no need for a responsive website before the advent of smart phones and tablet computers. The internet was viewed on monitors and laptops. And websites were designed to fill these larger screens. Then some brilliant people found a way to access the internet with smaller devices. The only problem was that either the text was too small on these devices or you were forced to slide the website around the screen to view large text.

A Responsive website rearranges text, graphics to look great on any device

Responsive websites rearrange themselves to look great on any device

To make life easier, alternate versions of websites were written for hand held devices. This gave the business a way to connect with their clients and customers who were on the go and using the new technology. As various dimensions and shapes of screens became popular, a new solution became necessary. Enter the era of responsive websites.

What is a Responsive Website?

The website you are viewing now is responsive. If you are looking at it on a PC or laptop monitor, click on the restore down icon on the top right. Then observe what happens as you vary the width to simulate various sizes of screens. Like magic, the text stays a readable size but text shift inside the new margins. Pictures become smaller but in most cases you can enlarge them by tapping on them. Instead of side by side, separate columns now become a single one, with the left column on top while center and right columns follow below.

Responsive to you the viewer

We usually say that responsive websites are responsive to the device. Absolutely true! Pick up your tablet computer or smart phone, type in a URL and there it is–perfectly formatted to your device. But more than that, it is responsive to you and how you want to engage the website. For instance, you can view a photo larger by simply turning your phone or tablet from vertical to horizontal. Or enlarge an image detail by simply spreading two fingers across the screen. Trying doing that on a PC monitor. (The touch screens for new PC may now be able to do this.)

Additional Features Created for Smart Phones

Today over half of the people viewing the internet use a hand held device. They can access the internet from a fairly inexpensive phone (now practically given away by Sprint, T-Mobile, Cricket, Verizon, etc.).  The most useful feature is the “click on the number to dial” feature. When properly coded, a user simply taps on the phone number shown and the phone dials the number. The user just needs to touch the call button to reach his or her party.

BRC creates each responsive website using the WordPress open source platform. It offers lots of features (functionality) as well as creative expression. Just what you need for your custom built website. Contact BRC using the contact page to discuss your custom website. El Paso area businesses and organizations may contact BRC by phone at 915.238.8482